Reports and studies, Uncategorized

Informing Ourselves: The 2014 Social Media Marketing Report

5 Comments 01 July 2014

Social Media Examiner recently released the 2014 Social Media Marketing Report detailing how 3,025 business marketing professionals conduct social media marketing activities. The report reveals what platforms marketers are using, how much time they are spending on them, the perceived return on investment, what marketing jobs they outsource, and which marketing activities complement social media.

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Reflections From 12 Days of Conference-Jumping: SXSWi and NTC

15 Comments 25 March 2011

Whew, it's been a heck of a month for the nonprofity tech folks in the world: SXSW Interactive, followed by the Nonprofit Technology Conference. I attended both conferences, and paid a lot of attention to trends, commonalities, and differences that I saw between the two conferences. In this blog post, I list three commonalities and two major differences.

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The Nonprofit Technology Conference 2011 Sessions Are Up To You

1 Comment 22 September 2010

The voting is open for this year's Nonprofit Technology Conference (NTC) workshops. The NTC is a not-to-miss conference for nonprofit organizations. You can't afford to NOT think about how your organization can take advantage of social media, video, online fundraising, hardware and software, and trends in technology. Included in this post is a summary of five sessions that I hope you'll consider.

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Jerusalem to Boston

5 Comments 06 August 2010

I'm moving from Jerusalem to Boston! But I'll certainly miss Jerusalem - here are some of the wonderful ways that the community supports each other.

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Linkedin, Uncategorized

Linking In, or Not: Modern Day Cold Calling on Linkedin

24 Comments 08 January 2010

Have you ever received a request to connect with someone on a social network, but you have no idea who this person is? Or why he or she wants to connect? In this post, I suggest the best practices for trying to connect with someone you don't know on Linkedin, and why.

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Debra Askanase is an experienced digital engagement strategist, non-profit executive, and community organizer. She works with mission-driven organizations to develop digital strategies and campaigns that engage, create trust, and move stakeholders to action. Debra speaks at conferences worldwide on the intersection of technology, social media, and nonprofit organizations.

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