31 Aug, 2009
Should Dunbar’s Number Affect Your Organization’s Approach Online?
Posted by: Debra Askanase In: random thoughts|social networks|stakeholders
This post asks: Should Dunbar’s number inform the way organizations act online? If fans have a finite number of engaging relationships online, is it possible for a fan to have a real relationship with an organization online? This post explores the tension between scale and intimacy, individual and organizational relationships.
