Community Organizer 2.0

Fan conversation is significantly higher with custom landing tabs. Included are 15 examples of nonprofit organizations with custom landing tabs. Some have a call to action, others an organizational overview, others ask visitors to join.

How can a new brand or organization use the power of Facebook to attract new fans and and customers? If you don’t have a large fan base, here are 10 ideas for attracting new fans within Facebook to your new page.

Linkedin is previewing some new features in certain discussion groups. These ideas include “liking” comments and discussions, highlighting frequent group contributors as “influencers,” featuring “manager’s choice” discussions, and following individuals from within group discussions. What do you think of these changes?

In social media, missing steps lead to frustration with using social media and sometimes complete disbelief in its use or good for the organization. More often than not, if the strategy isn’t working, there are missing steps. This blog post includes four slides that outline steps to creating a comprehensive, goal-oriented social media presence and strategy.

YouTube announced today that every YouTube channel is now equipped with a moderator feature, allowing YouTube to become fully social and engaging. It’s a game changer, and this post tells you why.

In this post, I talk about 10 social media trends that I’m seeing, and examples of those trends including fear of failure, mounting case studies, acceptance of ROI, employee use of social media, and more.

Epic Change just launched a fundraiser entitled To Mama With Love, and it embodies everything social network fundraising should be: a conversation rather than an ask for money, linkages to a greater movement, and utilizing the power of social network.

With the Like button, Facebook has enabled your organization to become a network weaver. This blog post explains how the Like button weaves your fans together, and offers ideas about how to use the power of the Like button on your organization’s behalf.

The National Wildlife Federation uses free online listening tools to compile a powerful listening dashboard and stay on top of trends, mentions, and fan activity. This blog post summarizes the key points from their presentation at the 2010 Nonprofit Technology Conference session.

The Listening workshop at the Nonprofit Technology Conference covered more than the tools: it was a point of view about why listening is critical to any organization. Wendy Harman discussed how the American Red Cross thinks about listening: it is critical to the relevancy of the organization, internal development, professional development, and reputation management.