One of the hardest things to do is to develop a community of interested readers, sharers, and contributors to a blog. Creating a blog community takes time and commitment. A blog community is a community of readers who regularly comment and share your blog. This community can be fiercely loyal, if truly engaged with your blog and once engaged, this community can be moved to action. This post highlights 12 steps your organization can take to develop a community of fiercely loyal blog readers.

Blogging IS a Strategy. Organizational blogging should be relevant, targeted and strategic for your organization, and should move your organization closer towards meeting its goals. This post includes a slideshow that illustrates strategic blogging practices, and how to create a blogging strategy for your nonprofit.