Share The State of the Blogosphere offers a useful spotlight on important trends and returns from blogging – many of which can be applied to the nonprofit sector. If you cross the results of the SOTB with the recent Idealware social media guide research and survey about how nonprofits use social media, the result is [...]

Developing social media in a vacuum is unnecessary. Why not develop a social media support team? Using personal contacts and social networks, one can easily develop a great team to help you develop and improve upon social media concepts.

Two data sets, two different user groups, same results: Small businesses and nonprofit find social media effective for reaching new customers and strengthening existing relationships. Irrefutable evidence of the power of engagement.