A Facebook Page is a community, but it is usually a loosely-tied community of lurkers and inactives who don't have the opportunity to interact with each other or the Page often enough. I believe that you can create community within a Facebook Page, but it takes a lot of work, discovery, and dedication. Here are 5 tips to creating community within your Facebook Page.

Now that your Place is claimed, what are the capabilities of Places and its potential uses? Most importantly, how does that functionality open up possibilities? This post explores six ways that Places offers opportunities for you to interact on Places with your fans - and brainstorms a few possibilities.

Active management of an online community on a registered site or social network translates into quantifiable value for the sponsoring organization. This blog post offers value data from two online communities that lost active community managers, and the subsequent effects on both the community and value from the community to the sponsoring organization.

The importance of the business website will soon fade as social network profiles become the prime source of information about your organization or business. Facebook members, with thousands of new adopters daily, use the site to search for information, share information, bring others to events and causes and regularly connect with others on the site. Your Facebook page will soon become the most important tool you have to engage with your stakeholders. Read why the Page is the Website in this post.