Social Media tips from Affilicon Israel 2009.

Facebook Causes is one of those conundrums in the nonprofit world - it seems like a perfectly wonderful tool for gaining attention for a cause, but there are significant barriers to adopting Causes as an online giving mechanism. The biggest barrier is cultural: people are used to socializing on social networking sites, not giving. But they will...it's just a matter of time. This post explores the barriers to online social giving.

In this NTC 2009 Session "The Value of Online Fundraising," representatives from Care2 and Blackbaud discuss case studies and survey results that offer current benchmarks for online email marketing ROI and social network fundraisin ROI.

A new set of data shows that Twitter drives one in every five visitors to social networks, and more visitors to blogs than the search engines do. How can you take advantage of this knowledge? This post analyzes the data and offers suggestions for better Twitter usage to take advantage of this information.

Why do people join online communities and social networks? A new report talks about what it takes to befriend someone in a social network.