Community Organizer 2.0

Archive for the ‘random thoughts’ Category

06 Aug, 2010

Jerusalem to Boston

Posted by: Debra Askanase In: random thoughts

I’m moving from Jerusalem to Boston! But I’ll certainly miss Jerusalem – here are some of the wonderful ways that the community supports each other.

Do bureaucratic organizations stifle effective social media? Not necessarily! There are plenty of international, highly bureaucratic companies that use social media beautifully! It’s not the amount of rule-following that prevents effective use of social media, but fear of change. In this post, I offer suggestions for approaching your bureaucratic organization to help them overcome their fear of change.

31 Dec, 2009

Professional Goals for a Social Media Strategist

Posted by: Debra Askanase In: random thoughts

Looking forward to 2010, with professional goals in mind: more blogging, starting a social media learning circle, and meeting more of my online friends offline. What are the new platforms to try? This post looks back at 2009, forward to 2010, and asks your opinions as well.

This post asks: Should Dunbar’s number inform the way organizations act online? If fans have a finite number of engaging relationships online, is it possible for a fan to have a real relationship with an organization online? This post explores the tension between scale and intimacy, individual and organizational relationships.

When recently presenting an overview of social media to a nonprofit organization, I was met with overwhelming fears and objections to using social media. This post addresses each concern one by one, revealing why you can’t afford not to be active in social media.

This 2009 NTEN conference session covered basic issues that nonprofits have telling their stories through a campaign. The post features the case example of Jewish Voice for Peace that turned around its approach to telling stories, using social media, and developing fundraising campaigns.

Even the most local businesses and community organizations can use social media. In this post, I give concrete examples of how the local business or organization can benefit from incorporating social media into its business model. The world is no longer Local, it’s Social.

27 Dec, 2008

Drop Your Ego At The Keyboard

Posted by: Debra Askanase In: random thoughts|social media etiquette

Lessons learned and great examples of shared learning and letting others take the credit.



About

Debra Askanase is an experienced community organizer, non-profit executive and business consultant. She advises small/medium-sized businesses and non-profits on social media strategy. She holds an MBA in International Business. You can follow her @askdebra on Twitter, too.