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	<title>Comments on: Creating Something From Nothing: Harnessing Facebok to Attract Fans To New Brands</title>
	<atom:link href="http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands</link>
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		<title>By: Debra Askanase</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1383</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sat, 26 Jun 2010 23:05:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1383</guid>
		<description>Thanks, Sharon! If you do implement any of them, come back and let us know!</description>
		<content:encoded><![CDATA[<p>Thanks, Sharon! If you do implement any of them, come back and let us know!</p>
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		<title>By: Sharon</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1382</link>
		<dc:creator>Sharon</dc:creator>
		<pubDate>Wed, 23 Jun 2010 02:41:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1382</guid>
		<description>Great post. Thanks for giving examples of how these ideas are being implemented. I&#039;ve saved your info in a re-read file. Thanks</description>
		<content:encoded><![CDATA[<p>Great post. Thanks for giving examples of how these ideas are being implemented. I&#39;ve saved your info in a re-read file. Thanks</p>
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		<title>By: HannahCookingManager</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1378</link>
		<dc:creator>HannahCookingManager</dc:creator>
		<pubDate>Sun, 20 Jun 2010 23:31:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1378</guid>
		<description>The link to the Wildfire application doesn&#039;t seem to work.</description>
		<content:encoded><![CDATA[<p>The link to the Wildfire application doesn&#39;t seem to work.</p>
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		<title>By: Debra Askanase</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1381</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sun, 20 Jun 2010 18:48:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1381</guid>
		<description>Hi Leora-
I know that the social media team from Hebrew University wrote a lot of emails and reached out to a number of administrators of Einstein societies, both on and off of Facebook, until they found a few that were interested  in the birthday Event. I think space/science lovers&#039; groups would be a great fit for your client. I&#039;d love to hear back from you if you do find some great groups this way. One other thought is science clubs through the University - I bet they have Yahoo or Google groups, Facebook Groups, etc.</description>
		<content:encoded><![CDATA[<p>Hi Leora-<br />
I know that the social media team from Hebrew University wrote a lot of emails and reached out to a number of administrators of Einstein societies, both on and off of Facebook, until they found a few that were interested  in the birthday Event. I think space/science lovers&#8217; groups would be a great fit for your client. I&#8217;d love to hear back from you if you do find some great groups this way. One other thought is science clubs through the University &#8211; I bet they have Yahoo or Google groups, Facebook Groups, etc.</p>
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		<title>By: Debra Askanase</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1380</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sun, 20 Jun 2010 18:46:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1380</guid>
		<description>Hi Aaron-
Thanks for stopping by! That Danny Brown is a smart guy - loved his idea of 12 for 12K. I remember that he gave away a free ebook, but I didn&#039;t know about the results of incredible increase in fans. I&#039;ve heard from others that the custom welcome landing tab really does have a much higher conversion rate to fans.</description>
		<content:encoded><![CDATA[<p>Hi Aaron-<br />
Thanks for stopping by! That Danny Brown is a smart guy &#8211; loved his idea of 12 for 12K. I remember that he gave away a free ebook, but I didn&#8217;t know about the results of incredible increase in fans. I&#8217;ve heard from others that the custom welcome landing tab really does have a much higher conversion rate to fans.</p>
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		<title>By: Debra Askanase</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1379</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sun, 20 Jun 2010 18:42:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1379</guid>
		<description>Hi Hannah-
Thanks for pointing that out. I&#039;ve fixed the link. Also, Wildfire has a Facebook Page: http://www.facebook.com/wildfireinteractive?ref=ts.</description>
		<content:encoded><![CDATA[<p>Hi Hannah-<br />
Thanks for pointing that out. I&#8217;ve fixed the link. Also, Wildfire has a Facebook Page: <a href="http://www.facebook.com/wildfireinteractive?ref=ts" rel="nofollow">http://www.facebook.com/wildfireinteractive?ref=ts</a>.</p>
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		<title>By: Anonymous</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1384</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Sun, 20 Jun 2010 18:31:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1384</guid>
		<description>The link to the Wildfire application doesn&#039;t seem to work.</description>
		<content:encoded><![CDATA[<p>The link to the Wildfire application doesn&#8217;t seem to work.</p>
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		<title>By: Aaron Lee</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1377</link>
		<dc:creator>Aaron Lee</dc:creator>
		<pubDate>Sun, 20 Jun 2010 17:20:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1377</guid>
		<description>Debra, thank you for the great blog post, i agree with your point on &lt;br&gt;&quot;Create an incentive for people to Like your page by offering special content. John Haydon came up with a great idea to offer free content only to people that Like the page. A hidden tab with the content appears once you click the Like button.&quot; &lt;br&gt;&lt;br&gt;@DannyBrown did a similar thing by giving away a free ebook only when people &quot;like&quot; his page on facebook. The results were amazing, he increased his fans. &lt;br&gt;&lt;br&gt;I never really knew about the Wildfire Application. Thank you for that. &lt;br&gt;&lt;br&gt;Keep up the great blog post. &lt;br&gt;&lt;br&gt;Cheers,&lt;br&gt;Aaron</description>
		<content:encoded><![CDATA[<p>Debra, thank you for the great blog post, i agree with your point on <br />&#8220;Create an incentive for people to Like your page by offering special content. John Haydon came up with a great idea to offer free content only to people that Like the page. A hidden tab with the content appears once you click the Like button.&#8221; </p>
<p>@DannyBrown did a similar thing by giving away a free ebook only when people &#8220;like&#8221; his page on facebook. The results were amazing, he increased his fans. </p>
<p>I never really knew about the Wildfire Application. Thank you for that. </p>
<p>Keep up the great blog post. </p>
<p>Cheers,<br />Aaron</p>
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		<title>By: Leora Wenger</title>
		<link>http://www.communityorganizer20.com/2010/06/20/creating-something-from-nothing-harnessing-facebok-to-attract-fans-to-new-brands/#comment-1376</link>
		<dc:creator>Leora Wenger</dc:creator>
		<pubDate>Sun, 20 Jun 2010 16:41:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.communityorganizer20.com/?p=2725#comment-1376</guid>
		<description>Debra, thanks for these ideas.  I&#039;m specifically looking for ideas on how to promote &quot;space&quot; - one of my clients is a &quot;subsidiary&quot; of NASA, so I need undergrads and grads in New Jersey studying science - a very specific target group, none of whom are in my regular social media groups.  The Einstein birthday is a creative idea...I&#039;m wondering if I can teach this group to be that creative.</description>
		<content:encoded><![CDATA[<p>Debra, thanks for these ideas.  I&#39;m specifically looking for ideas on how to promote &#8220;space&#8221; &#8211; one of my clients is a &#8220;subsidiary&#8221; of NASA, so I need undergrads and grads in New Jersey studying science &#8211; a very specific target group, none of whom are in my regular social media groups.  The Einstein birthday is a creative idea&#8230;I&#39;m wondering if I can teach this group to be that creative.</p>
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