collaboration

Professional Goals for a Social Media Strategist

37 Comments 31 December 2009

Looking forward to 2010, with professional goals in mind: more blogging, starting a social media learning circle, and meeting more of my online friends offline. What are the new platforms to try? This post looks back at 2009, forward to 2010, and asks your opinions as well.

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email markeing, engagement, fundraising, video sharing

Adding Cheer to the Holidays with Video eCards

1 Comment 24 December 2009

As more and more holiday video cards emerge, I take a look at the two types of video cards: humorous and serious. In this post, I mention my favorites from this holiday season of 2009, and why.

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listening, reputation management

Listening Posts: The Six Free Listening Tools You Cannot Do Without

14 Comments 17 December 2009

What are the essential online listening tools you need? In this post, I discuss the six essential FREE tools that also offer email alert features. However, the other secret is listening through RSS feeds. Find out how and why you want to each of these listening tools.

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engagement, social media etiquette, social media strategy

Front Yard and Back Yard Conversations

50 Comments 09 December 2009

Social media is a public platform, where we utilize the "power of weak ties" to move people to action. How does a weak tie become stronger, more fully engaged? It's when conversations move them from the public conversation places to private conversations. These private conversations are social media's "back yard." That is where the relationships are strengthened and built.

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fundraising, Mobile Fundraising, technology

What Will Online Giving Look Like Next Year?

33 Comments 01 December 2009

What are the online giving trends for 2010, and beyond? What will be the technology, culture, and needs? In this post, I created a graphic description of the history of online giving, and offer five trends that I see in the coming year.

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About

Debra Askanase is an experienced digital strategist, non-profit executive, and community organizer. Community Organizer 2.0 works with businesses and nonprofits to develop actionable and measurable digital media strategies that meet organizational goals.

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